In a victory for Government health policies, tobacco consumption in China has fallen for the first time in over 20 years.
The Financial Times reports that there's been a fall of 2.4%, although the Chinese market remains enormous, accounting for 45 percent of all cigarette sales in the World.
China's Government has recently been proactive in enforcing smoking bans in municipal spaces, and has increased tobacco duty from 5% to 11%.
Meanwhile, City A.M. has contrasted the decline of tobacco sales in China with a growing market in Europe.
The paper also reported that the worldwide growth of vaping products has slowed.