This is not a joke


(Photo: Twitter)


The UK’S FIRST VEGAN KEBAB shop has come to east London.


Following a trend in Londoner’s loving all things vegan, organic or avocado shaped, What The Pitta, opened their second branch at Boxpark in Shoreditch last Saturday.


Interestingly, Co- Founder Cem Yildiz said: ‘We have found that a lot of our customers are meat reducers, rather than strict vegans, and it’s great to see more and more people becoming conscious of where their food is coming from.’


What the Pitta say that their kebabs use non-GMO soya chunks, marinated in a blend of Middle Eastern spices and grilled for a smoky kebab flavour, with the bread being handmade on site in front of customers.


The idea was the brainchild of British-Turkish friends Cem Yildiz and Rojdan Gul, with Cem being a vegan and Roj’s uncle already making vegan kebabs in Germany.


The first incarnation of the restaurant was a pop up which opened in August 2016 at The Pump, Shoreditch, with the first permanent shop opening at Croydon Box Park in February 2017.


Prices for a Kebab start at £7.95 and with SINO breakfast presenter Gerry Edwards being a vegan, it is definitely a place that the SINO team might find themselves at after a night out.


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